DATA DRIVEN BRAND PROTECTION
Our technology in this space is second to none. We use the best tools to deliver data-driven anti-counterfeit solutions and brand protection.
HOW IT WORKS
Unique Identification
Trust Codes applies a cryptographically unique data carrier on each item, acting as a licence plate for that item.
Advanced Machine Learning
As each item progresses through the supply-chain, the licence plate captures and enhances data with application of data science and advanced machine learning to identify patterns that point to product fraud and counterfeiting.
Digital Copy Protection
Integrating digital copy protection in our solutions, we hunt down and identify copycat sites and content masquerading as authentic information online.
Real-Time Monitoring
By capturing data during the scan process, our algorithms identify unusual activity and report it to the brand owner.
Our APIs provide interconnectedness that is essential in the product traceability journey, and we support all relevant GS1 standards and identifiers to provide full supply chain integration for ease of deployment.
Learn more about GS1
